How Do I Set Goals That Work? Free Ebook
Rather than having a lazy and relaxing holiday weekend like any good Life Coach would have advised.
I chose to slave over a hot keyboard making sure I got my latest ebook called ‘How Do I Set Goals That Work?’ finished in time to go out with my July newsletter.
And finish it I have.
Other than some minor editing and the design work it’s done and presuming you’re signed up for my newsletter it will be winging its way into your inbox very soon.
Today though, rather than risk divorce by continuing to work and writing a brand new blog post I thought I’d give you a sneak peak by publishing part of the first chapter.
Before that though, I just want to wish all you fine American people a very happy 4th July. Although let it be known, we never really wanted to win.
How Do I Set Goals That Work?
Before you pitch yourself head first into setting goals ask yourself one very simple question:
“What will this goal or goals give me?”
Do not ignore this stage because it’s absolutely crucial and can potentially save you a lot of time, money and misery further down the road.
If you don’t do this there is the chance that you will set a goal or goals you think are important to you, only to realize a few weeks, months, even years down the road, that they were not only not important, but possibly meaningless, or in some circumstances harmful to your well-being.
You may very well think that wont happen to you, and that is pretty much what everybody thinks, so let’s just conduct some due diligence and make 100% sure you’re on the right path.
What’s Your Biggest Goal?
For the sake of this exercise pick out your biggest goal and ask yourself what’s the main reason you want to achieve whatever it is?
Really think about the question deeply and I’d encourage you to write your answer or answers down right now so you can stare at them in the cold light of day.
When you have done that come back and we can take a closer look at what you have.
You have done it right? You’re not one of those types of people that can’t stand to do the exercises in self development books and then wonders why you never make any lasting change, are you?
Ok, so I’m trusting you realize a lifetime of happiness is worth investing a few minutes of having to think about this stuff deeply and you have done the work.
Now ready to chuckle at some less than stellar reasons for setting goals that I’m confident you would never adopt but some poor souls do.
Crap Reasons For Setting Goals
Answers that will ultimately lead you to feeling pissed off, empty and unfulfilled are:
- I need more money
- I have to make my parents (or anybody else for that matter) proud
- I need a bigger house
- I want to show people how successful I am
- I’d like to be famous and have people adore me
The common denominator for all of the above is that they are extrinsically motivated.
In other words they are by and large out of alignment with your values because they come from the mindset that external things (including other people and their opinions) will make you happy.
They won’t, they’ll just hold you hostage to fortune and may you feel like you have no control over your life.
Let’s take a closer look at each one of those and really examine why they don’t just suck, but suck massive donkey balls.
“I need more money”
I have no idea if you really do need more money. If you’re house is in the process of being repossessed, you’ve lost your job and you’re literally struggling to put food on the table then I will concede you really do need more money.
However, if you’re raking in a 6-figure salary, drive a Mercedes, can pay all your bills each month without too much difficulty, but you’re pissed off because you can’t afford that third week sailing round the South Pacific, then you really don’t need any more money, you just want more.
Whatever your circumstances, I’d still not encourage you to set a goal of earning ‘X’ amount of cash without a lot of thought and really understanding what is behind that desire.
In my experience when people set financial goals and hit them, they are almost always left disappointed when the brief high of hitting the goal has worn off.
They normally then counter that disappointment by presuming the goal wasn’t significant enough and rushing to set another, even bigger one. Only to discover when they get there, that isn’t it either. And thus the process rolls on and on.
There is no amount of money that will make you happy. Trust me on this one because there is a mountain of scientific data to back me up.
Time and time again researchers have concluded that the link between money and happiness is (once you lift somebody out of poverty) small at lower levels of income and statistically meaningless with high earners.
In other words, the guy earning $10,000,000 per annum is statistically speaking no happier than the woman earning $250,000 per annum.
Most people get this, but they only get it for other people and rarely think it applies to them. Which is why they really do need that 20% pay rise that will make things hunky dory. At least for two or three months until their friend gets a pay rise.
“I have to make my parents (or anybody else for that matter) proud”
I have worked with a great deal of clients that were in jobs that they thought would make their parents proud, but made themselves miserable.
First and foremost, that is a ridiculous reason for choosing a career even in the unlikely event it’s true and your parents do want you to be unhappy.
Even if you do make your parents proud by adopting a career path that doesn’t feel right for you I feel sure they would be mortified if they realized they’d pushed you in a direction that made you unhappy.
The one thing your parents almost certainly want, is for you to be happy. Now don’t get me wrong, they may very well firmly believe that if you dedicate yourself to becoming a doctor, attorney or TV star you will be happy, but guess what?
Parents get stuff wrong……..all the time!
In fact I’ll go as far as to say by and large they suck at knowing what will make their kids happy in the long-term.
If you don’t know what you want to do for a living, I’m damn sure your parents don’t know.
Make sure your goals are yours, and yours alone. I realize you may want to make other people proud and there’s nothing wrong with that per se, but I want you to realize that desire in isolation could very well stifle your own happiness, so don’t do it!
If you have kids or plan on having kids, will you want them to head off on a career path that they think you want them to have. Or would you rather them follow their true passion and be happy?
Unless you’re a selfish bastard (you’re not by the way so don’t worry) that likes to live vicariously you’ll want the latter. So what makes you think your parents are any different?
“I need a bigger house”
No you don’t.
You may want a bigger house, but that is an altogether different proposition to thinking you need one. As long as you have a roof over your head you’re good to go and you really can manage without the 4th guest bedroom, underground garage and bowling alley.
Semantics out of the way, there is also another more prescient reason why aiming for a bigger house is a crap goal. It’s because of the process called adaptation.
Humans (and you are one of those so yes this does apply to you) are brilliant at adapting to their circumstances. That’s why we can live in the Arctic circle, on the equator, in the jungle in the desert and even in Cleveland.
It’s also why people that have no money can be as happy as Larry, and millionaires be miserable as Larry’s buddy that lost the winning lottery ticket shortly after punching his boss and resigning his highly paid job.
It’s also the reason why when you get that bigger house you will eventually adapt to living there and probably become restless and want an even bigger or better house.
“I want to show people how successful I am”
Hold on there Tiger, because on the whole people don’t really give a rats ass about you or your perceived successful levels. They’re way to concerned with getting on with their own lives than worrying about what you’re up to.
Any anyway, how many people do you want to recognize your success? Is it just your family, or your family and friends, or maybe your neighborhood, the town you live in or perhaps the entire world?
And how would you measure a goal like and know when you’d hit it?
Your definition of success is likely to be different to mine and whereas you may see yourself as being successful because you have ‘X’ amount of money in the bank or you have ‘Y’ title printed on your business card, I may disagree.
I may reasonably say that’s meaningless to me because I measure success by how happy and content somebody is, not how much material stuff and status they have.
How frustrating will that be when you can’t convince people that you epitomize success which effectively means you have missed your goal.
“I’d like to be famous and have people adore me”
What, like Charlie Sheen you mean?
Why do you think so many celebrities turn to cosmetic surgery, drugs and appearing on embarrassing reality shows when their careers start to slide, and sometimes even before that happens?
Pure unadulterated fear is the reason.
Fear of not being adored. Fear of not being wanted. Fear of not being thought of as attractive. Fear of failure (whatever failure is). Fear of moving on. Fear of life in general.
Do you want to be like that? Do you want to be constantly chasing something completely unattainable?
Not only is a goal like this not specific or measurable (more later), it’s also entirely extrinsic. It relies entirely on what other people think which is something you have at best very little influence over, and at worst, zero.
As you will see later when we look at the guts of goal setting, having a goal that is out of your control and determined by others is not only a recipe for misery, but it’s not even a real goal.
Wanting to be famous for the sake of fame is probably the most fucking ridiculous and misplaced desire on the face of the planet.
Seriously it is. Yet it’s one that millions of people forlornly cling on to. Don’t be one of them.
If you don’t believe me that so many people harbor this desire, check out the audition stages of American Idol and you’ll see what I mean as thousands of people are prepared to humiliate themselves just to get their 5 minutes of fame
If you’re feeling a tad crestfallen because you really, really, do want to be famous, ask yourself what are the reasons for that desire?
What will that fame give you that you don’t already have? Because a desire for fame for fames sake often emanates from a low self esteem with the person in question thinking that fame will validate them as a human being.
Sorry to be the bearer of more bad tidings, but as with money, fame will not make you happy, so switch off TMZ, put down People Magazine and concentrate on the job at hand because we have some work to do!
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That’s your lot for today. If you want the ebook in its entirety you can sign up in the box below or the form in my left hand side bar. You will also be sent a copy of The 50 Greatest Motivational Quotes Of All Time – And Why?” by way of thanks.


Read the Goals ebook earlier, I like it a lot! One of the things I like best about you is that you’re not afraid to challenge the status quo if it doesn’t seem quite right.
You’re welcome Debi, thanks for your help proof reading.
Not quite sure “how” I found you but very glad I did. If I wasn’t a firm believer in the theory of “when the student is ready, the teacher(s) will come” I would be saying “where have you been all my life” … and I’m not a spring chicken anymore. Now must be the time in my life for me to do something with my years of experience and your work, along with a few others, is giving me the kick in the rear that I need. Thanks, Tim.
Well, I had some great bad time setting goals I never reached..So I just put it the other way. Now, I set goals (mostly unbelievable) to explore and expand my limits. It is far better than reaching goals..believe me.
I do believe you Jaky!
Hi Tim,
Remarkable!
This will stare a lot of people right in the face if they are still caught in the endless cycle of more materials, more fame, more money.
You are so right that fear is what drives a lot of people into this endless race.
I believe that when we understand what are our true intention and purpose behind a goal, then we’ll know for sure if it will stick or not.
Agreed, you can’t get much more powerful than purpose and intention.
Isn’t it kind of hard to know who the private Katie Perry is, and what kind of life they have in the privacy of their personal relationship…?
I heard some interviews with her that sound like she might possibly be more complex and thoughtful than one might think from her public image! Whatta ya think? Perhaps you know something I don’t…about her…?
Char I know next to nothing. In fact I bet I wouldn’t even recognize her if I passed her in the street. I was merely jumping to unfair and probably inaccurate conclusions about her ;-)
Good one, Tim! I love the way you think! And you are obviously brilliant, because you think much the same as I do!
Thanks!
That’s good enough for me!
This post was very timely for me, Tim. I’m at another crossroads at life and doing the whole “what next” thing and this post clarified to me that I was letting a lot of external junk cloud my thinking.
BTW, that adaptation is a tricky thing, isn’t it? It’s far too easy to do. I remember when we moved into our current house (2500 square feet) it seemed like a palace! Yesterday I was browsing through listings of 3,500-4,000 square feet homes and thinking wow, it would be nice to have some extra space.
I think fear is also huge, I’m afraid of at least 80 different things. Of course, it’s very useful sometimes but it can also make it very hard to focus on what it is I really want to do.
80? Not 50, or 100? That sounds to me like you have a list somewhere.
What’s at #1?
That I’m not really good with numbers.
Indeed and if you’ve ever been to a showbiz party you’ll realise they are quite simply the most depressing places ever (except the free booze and canapes bit). You spend most of the night planning where to go next that is actually fun and without the fragile egos (eg the pub next door.)
Russell Brand just wanted to be famous, but now realises what an empty goal it was too have as it serves no purpose in the pursuit happiness. He’s done some good interviews where he talks about that.
Be interesting to see if Brand walks the walk though or merely goes back to how he was before. The fact that he married Katy Perry definitely makes me wonder!
re: celebrities and fame
Anyone who knows entertainers, knows that they can be the most insecure people. They seek validation. They have agents, managers, publicists who know the reality. Courtney Love is a great example of someone who just wanted to be famous so people would love her – she was pretty determined and seems to have gotten her wish no matter the cost.
Yep, it’s weird that people are often idolizing celebs that dont even like themselves.
Ironic!
Hi Tim,
“Donkey balls” eh?…..great start,look forward to the full read.
be good to yourself
David
It’ll be heading your way later this week….hopefully!
“I need a bigger house” “No you don’t” – LOL! Also I’m loving your massive donkey balls.
Good work mate, I’m looking forward to seeing the finished article.
I think it’s OK to want lots of money if you know you’re going to buy great experiences with it, especially if you can include your friends & family in the fun. Sending my Dad to last year’s British Grand Prix for his birthday gave me a tonne of happiness, even though it was extrinsically motivated.
Goals do seem to be an important contributor to happiness, but I agree that they’re just a small part of the bigger picture. I’ve listened to loads of Brian Tracey’s audio tapes. He has some good advice in there, but I think he’s a little too obsessively focussed on goals and only goals. As an aside, he sounds really like the creepy G-Man from the videogame Half Life 2… not quite human!
The “Action For Happiness” website has a cool acronymn, ‘GREAT DREAM’, which sums up the ingredients for happiness and they seem to have the research to prove it too. Here’s a cool poster which explains more: “I need a bigger house” “No you don’t” – LOL! Also I’m loving your massive donkey balls.
Good work mate, I’m looking forward to seeing the finished article.
http://goo.gl/twUWq
Argh! Sorry for the double post! Do check out the link at the end though. Cheers, Rob.
No worries I edited it.
Actually mate sending your dad to the Grand Prix definitely was intrinsic. Wanting to help people because it makes you feel good is extrinsic. Wanting to help people because you feel like you should is extrinsic.
Glad you like my balls!
Sorry for my typo ridden English in the last post. You got my ranting hackles up:)
I love your rant about fame Tim (am I allowed to call it a rant?)
It’s so true. It’s just a pointless aim. You are solely reliant on external forces which are u very fickle. I get why people crave it though as it appeals to our reward centres, but like a drug, you need to get constant attention to get keep getting hit.
But it’s not sustainable. Eventually you’re either going to need to get more attention to please your pleasure centres or you’ll run out of the fame drug and because manic depressed of even worse appear on I’m a ‘Celebrity Get Me Outta Here”
It’s a bit different if you’re sportsman who sets out to be the best Tennis player, runner, driver etc who then suddenly becomes fame. His goal is being the best which then automatically leads to fame.
Don’t even get me started on America’s Got Talent or Britain’s Got Talent – they foster these shallow goals with false promises.
Absolutely, it most definitely was a rant!
And I agree with everything you say and the chasing of fame only has one logical conclusion and it isn’t a good one.
Really—is there *any* goal that can give you happiness in the achievement of it? I’m really not so sure. Excitement, yes. A momentary thrill, perhaps. But lasting happiness isn’t really about achieving goals is it? The reason being that goals are always in the future, achievements are always in the past. And happiness is always right now. Moving towards a goal though, seems to have a lot to do with happiness.
So, Tim would you say that if your justifying your goal based on a NEED, versus a WANT that it’s an indication your goal wont be satisfying?
Maybe a goal to commit to something every day that helps you live a better life-like meditating every day.
I agree that would help improve happiness levels, BUT it’s not really a goal in the strict meaning of the word because there is no end, it’s just a process.
I don’t think lasting happiness is just about goals, far from it, but I think it can be part of the process.
I’m loving the process with the HTBRAH giveaway and it definitely helps my happiness levels.
That’s an interesting question that I hadn’t considered before. You may well have a point.
This is a really interesting distinction Lach. I think goal-achieving does at least play some role in happiness. Martin Seligman wrote a new book that has a 5 part theory of happiness (called “PERMA”). Each letter stands for:
Positive Emotions – joy, pleasure, excitement, etc.
Engagement – being able to achieve flow doing a certain activity.
Relationships – being able to enjoy fulfilling relationships with others.
Meaning – finding a meaning or bigger purpose to our lives.
Achievement – achieving our values and goals.
So, yeah, I agree with Tim that it is part of the process.
But I also think you make a good distinction that happiness can’t be solely about what we have achieved. I like to view happiness as a point-of-view, that way I can try to find contentment despite any set of conditions. Sometimes I even see happiness as a “strategy” to be more successful, so in some ways I may say happiness is a pre-cursor to achieving our goals.
Agreed and also if happiness were just about what we have achieved then you’d expect people to get happier as they age and achieve more in life.
The happiest people on the planet are by and large kids, and most of them have achieved very little ;-)
i like this PERMA acronym